2K Sports Unveils Revolutionary 2K Reelmaker for NBA 2K7 on Xbox 360 Available on Xbox Live Marketplace
Posted by: Aaron Lockard on October 17, 2006 4:27:49 PM
Exclusive Xbox Live Marketplace Feature Enables Fans to Showcase Their Game Highlights from Best Selling* NBA 2K7
2K Sports, a publishing label of Take-Two Interactive Software, announced today an innovative new feature, 2K
Reelmaker, for NBA 2K7 on the Xbox 360 video game and entertainment
system from Microsoft. 2K Reelmaker enables fans to create their own
unique video highlight reels from saved replays in NBA 2K7 and share
them on Xbox Live. 2K Reelmaker is available now on the Xbox Live
Marketplace for 400 Microsoft Points.
"NBA 2K7 is the best
selling* and highest** rated NBA title available for Xbox 360. To
enable our fans to show off their gameplay highlights, we created 2K
Reelmaker exclusively for Xbox Live," stated Erik Whiteford, VP of
Marketing for 2K Sports. "2K Reelmaker is a robust video editing
feature that gives our fans the ability to impress their buddies
playing NBA 2K7 with self-edited clips of their best replays. 2K Sports
has always delivered the most innovative and entertaining sports titles
to gamers everywhere and now with Xbox Live, our work can continue even
after our games are in the hands of gamers."
The first feature
of its type for any online sports title, Xbox Live gamers can utilize
saved game replay data from NBA 2K7 for the Xbox 360 and use the
powerful video editing tools from 2K Reelmaker to create custom
highlight videos viewable on Xbox Live. With 2K Reelmaker, gamers can
adjust speed of the replays, add special effects, insert sound samples
from the commentary team, and much more. Once edited, this video can
then be shared on Xbox Live for all NBA 2K7 players to enjoy, creating
a new online sports community experience.